Joico Color Balance Shampoo

This unique color-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair’s vibrancy. And there’s more: Powerful ingredients provide a shield against damage and strengthen hair’s natural defenses when used with conditioner. Tone-correcting pigments attach to the hair fibers & stay attached through multiple shampoos. Multi-Spectrum Defense Complex helps protect color against fading while Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application. Instantly neutralizes brassy and yellow tones for blondes and gray hair Maintains hair’s vibrancy RJOCare Repairs and protects color-treated hair Increases shine How To Use: Apply to wet hair, lather Leave in 1-3 minutes, rinse Use 2-3 times per week